Understanding Consumer Behaviour in Business
Posted by Callum Mollah in Nov, 2024
What is Consumer Behaviour? Consumer behaviour is the study of how individuals, groups, and organisations make decisions to purchase, use, and dispose of goods, services, or experiences. It encompasses the psychological, social, and cultural influences that drive people’s purchasing habits. By examining these patterns, businesses can better understand the needs and motivations of their target […]
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Small business planning process
Posted by Neil F Murphy in Feb, 2017
The process of planning a new small business is dominated by research. You will need to research all aspects of your business & environment, including researching your own abilities and expectations, your competitors & suppliers & their products or services, your customers & their needs and expectations, marketing, your locations and timing, plus the details […]
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INDPA
Posted by Peter Baskerville in Apr, 2013
Industry Professors Association (INDPA) is a non-profit organisation that helps members capture and organise their industry personal and practical knowledge and convert it into digital learning products that can be shared with the world for the benefit of all. INDPA helps members profit from their experience.
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About INDPA
Posted by Industry Professor® in Mar, 2013
Industry Professors Association (INDPA) is a non-profit organisation that recognises industry expertise and helps members capture and organise their industry expertise by converting it into digital learning products and sharing it with a learner hungry world. SkillMaker works in collaboration with the Industry Professor Association members.
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